TARTAR SAUCE
TASTING
DATE:
07. march
WORK HOUR:
10-15h
LOCATION:
Sunday bazaar – home-made dinners – Herceg Novi
PROMO TEAM:
2 promo girls + 1 promoleader
PROMOTION EQUIPMENT:
- 1 promo counter
- 2 uniforms
- Tartar sauce tasting
- Tasting equipment
PROMOTION DESCRIPTION:
THE PROMOTERS TASKED A NEW PRODUCT ON THE PROMO PULT – THE TARTAR SOSA, WHICH WAS OILED ON BRUSKETS AND SHARE TO THE VISITORS
REPORT
| DESCRIPTION | TOTAL |
|---|---|
| NUMBER OF CONTACTED VISITORS | 175 |
| NUMBER OF DIVIDED SAMPLES OF VITAL TARTAR SAUCE | 115 |
| NUMBER OF TARTAR SAUCE BAGS USED | 9 |
VISITOR COMMENTS
AGENCY COMMENT
The location of the Vital promo team was great, they were located approximately in the middle of the fair, also near the aisle to the parking lot.
Due to the weather, most visitors opted to visit the fair initially, later (when it was colder) the number of visitors dropped.
The elderly population (50+ years) and children with parents were interested in tasting.
Most of the exhibitors at the fair did direct sales of their products, so we had a lot of demands from satisfied customers to buy tatar sauce directly from us, but luckily the retail store was about twenty meters away from our counter, with a promotional price of € 1.19.
The general impression is that the promotion was successful and that we informed a large number of potential customers about the product.
On the second day of the promotion, after the onset of rain and strong wind, the bazaar was canceled.
