• Osnivanje fabrike

    Industrijska proizvodnja jestivog ulja na Balkanu svoje početke beleži u vojvođanskom gradiću Vrbasu. Preduzimljivi trgovac Jakob Lenji podigao je 1855. godine u ovom gradu, na obali Starog kanala, prvu radionicu za preradu ulja. Niko nije mogao da zamisli da će puštanjem u rad ovog nevelikog pogona biti postavljen temelj budućem moćnom industrijskom gigantu – fabrici VITAL. Lenjijeva fabrika je započela svoju proizvodnju presom nerafinisanog ulja sa ručnom i stočnom pogonskom snagom. Preovladujuće sirovine bile su: konoplja, bundevina koštica i uljana repica. Sirovo ulje sve do 1929. godine nije rafinisano u Vrbasu, već u Budimpešti gde je porodica Lenji posedovala rafineriju. Treća i četvrta decenija XX veka, kada se na čelu fabrike nalazio unuk osnivača, Josif Lenji, veoma su značajne za razvoj prve uljare na Balkanu.

  • Početak proizvodnje ulja

    Godina 1923. jedna je od najznačajnijih u istoriji ovog uljarskog giganta – te godine počela je, istina skromno, proizvodnja ulja od suncokreta, a Bačku su preplavili suncokreti pa je ravnica bila pozlaćena…

  • Fabrika „Vojvodina“

    Lenji je radionicu 4. avgusta 1928. godine registrovao kao fabriku „Vojvodina“. U stvari, naziv joj je i zvanično bio: ,„Šterić i Lenji – prva srpska fabrika ulja „Vojvodina“ Novi Vrbas. U leto 1930. godine fabrika ulja „Vojvodina“, kao vlasništvo Lenjija i drugova, registrovana je kao „firma koja se bavi proizvodnjom i prodajom ulja za jelo, za tehničke svrhe, tovatne masti i kita, kao i prodajom mineralnih ulja“. Da je vlasništvo trojice prijatelja – Josipa Lenjija, Adolfa Lenjija i firme „Rajh i Fridman“ iz Novog Bečeja, pokazuje i zaštitni znak koji je imao tri šestokrake zvezde, ravnopravno raspoređene.

  • Nabavljen je uređaj za rafinisanje i počela je proizvodnja jestivog ulja

    Godine 1929. nabavljen je uređaj za rafinisanje i počela je proizvodnja jestivog ulja… Lenji je uspeo da dovede iz Češke obrazovanog majstora koji je bio upućen u tajne rafinisanja ulja.

  • Pustanje u rad fabrike margarina

    Godine 1957. završena je i puštena u rad prva fabrika margarina u Srbiji. Vrbaški uljari proizveli su te godine i prvih 90 tona ove namirnice. Najbrži razvoj VITAL doživljava u periodu od 1969. do 1977. godine. U tom razdoblju, na novim lokacijama, izgrađeno je nekoliko proizvodnih pogona za koje je uvežena najsavremenija svetska oprema za proizvodnju ulja i margarina.

  • Rukometni kamp rastimo

    Rukometni kamp „Rastimo“, poznati i priznati domaci i medjunarodni rukometni brend je jedinstvena sportska organizacija kod nas, Evropi i svetu u kojoj se po najsavremenijim metodama i sa najsavremenijim sredstvima radi na obogacivanju i usavrsavanju rukometnog i drugog znanja mladih rukometasa i na strucnom osposobljavanju i usavrsavanju trenera.
    Rukometni kamp „Rastimo“ zauzima lidersku poziciju medju rukometnim kampovima.
    Realizuju ga vrhunski treneri i drugi strucnjaci koji su se svojim radom i rezultatima dokazali u stvaranju vrhunskih rukometasa kako u svojim klubovima tako i u reprezentativnim selekcijama uz vrhunske demonstratore.

  • Književna nagrada „Zlatni suncokret“,

    Ono što Vital izdvaja i čini posebnim na domaćem tržištu su mnoge neprofitabilne aktivnosti u vidu stalnih sponzorstava i podrške umetničkim stvaraocima i institucijama kulture. Vital već 23 godinu dodeljuje književnu nagradu „Zlatni suncokret“ za najviše književne domete u našoj zemlji, Književna nagrada „Zlatni suncokret“

  • okt 2005

    postaje deo korporacije Invej i nastavlja svoju ulogu nesumnjivo važnog aktera i lidera privredne stvarnosti na tržištu Srbije i bivše Jugoslavije.

  • Marketing Workshop

    Saradnja sa Marketing Workshop Ekonomskog fakulteta u Beogradu, gde je  konstatno prisutna reklama naše kompanije kao prijatelja ove organizacije studenata, kao i što su nam sredinom 2015-te godine studenti znatno pomogli svojim predlozima u daljem razvoju i promociji naših Vital stonih i Prijatno namaznih margarina.

  • ISO:9001 i HACCP

    Vital je 2016-te godine, pored posedovanja standarda za upravljanje kvalitetom ISO:9001 i HACCP sistema baziranog na Codex Alimentarijusu, izvršio sertifikaciju svojih najvažnijih proizvoda (JRSU, stoni margarin, biljne masti i biljni mrs), po Halal standardu Srbije, kako bi izašao u susret potrošačima koji u ishrani poštuju principe Halal standarda

  • IZLOŽBA SLIKA „VITALOVI SUNCOKRETI“

    Početkom 2016-te godine upriličena je izložba slika „Vitalovi suncokreti“, posvećena tadašnjem jubileju 160. godina kompanije Vital. Ovu postavku, imala je priliku da vidi publika u Vrbasu, u Atrijumu Domu vojske Srbije (u Beogradu), u Galeriji kulturnog centra u Bačkoj Palanci i u Galeriji Krug Gradskog pozorišta Bečej.

  • 2016.-2017.

    Vital kompanija je drugu godinu zaredom oficijalna podrška Vaterpolo Saveza Srbije. Vodimo se krilaticom “uspešni idu uz uspešne”, te tako saradnja sa našim vaterpolistima svima nama daje podstrek i motiv u svakodnevnom radu za što bolje rezultate, jer je evidentno na njihovom primeru da ništa nije nemoguće i da je ključ uspeha timski rad, optimizam i pozitivna energija. Ova saradnja pruža nam mogućnost višestrukog marketing nastupa, promocije i jačanja Vital brenda, a na svim nastupima naših vaterpolista.

  • 2019.

    Vital dobija veliki šampionski pehar za vrhunski kvalitet ocenjenih proizvoda, ali i plaketu sajma za visok kvalitet ocenjenih namaza.

  • Jubilej

    Jubilej kompanije Vital, 165 godina postojanja!  Velika imena privrede i biznisa Srbije, u društvu vodećih ljudi domaće uspešne fabrike iz Vrbasa, prisutvovali su nesvakidašnjoj proslavi velikog jubileja trajanja „Vitala“ punih 165 godina!U jednom beogradskom klubu, uz veličanstven kabaretski program, jubilej, kakvim se malo firmi može pohvaliti, obeležen je uz vredne nagrade prisutnima, i podsećanje svima koji se bude, ili ne propuštaju obroke bez „Majovite“, „Vital“ ulja, i drugih proizvoda koji traju duže od veka.

How it all began

Lenji’s Factory: Enterprising merchant Jacob Lenji founded it in 1855. in Vrbas, on the bank of the Old Channel, the first oil processing workshop. Lenjis factory began production of pressed unrefined oil with manual and livestock power. The predominant raw materials were hemp, pumpkin seeds and rapeseed. Until 1929, the crude oil was refined not in Vrbas but in Budapest where the Lenji family owned a refinery.

No one could have foreseen that this small plant would grow into today’s industrial production of incomparably larger capacity over the next few decades.

Why is the period 1930 - 40 important?

The third and fourth decades of the 20th century, when the factory was headed by the grandson of the founder, Joseph Lenji, were very important for the development of the first oil mill in the Balkans. During this period, production was modernized, new equipment and refineries were purchased, so the process production of edible oil completely rounded in the willow factory. The first sunflower oil was produced in this oil mill in the 1930s. Since then, sunflower has been a major raw material in production and today represents a kind of emblem of the factory.
The beginnings of Vitale date back to the late 1950s, when the factory recorded two significant dates. In 1957, the first margarine factory in Serbia was completed and put into operation. Vrbas oilseeds produced the first 90 tons of this food that year.

Rise of Vital

VITAL experienced the fastest development in the period from 1969. to 1977 . During this period, several production facilities were built in new locations for which the most up-to-date world oil and margarine production equipment was imported. Today, Vital is a powerful industrial giant for the production of oils, margarines, vegetable fats, etc.

How did we celebrate the anniversary?

Vital this year marks a significant anniversary, 165 years since the founding of business.

The big names of Serbia’s economy and business, in the company of the leading people of the successful local factory in Vrbas, have been present for the extraordinary celebration of the great jubilee of the duration of „Vital“ for 165 years!

In one Belgrade club, with a magnificent cabaret program, the jubilee, which few companies can boast, was marked with valuable prizes to attendees, and a reminder to all who will or will not miss meals without „Mayovita“, „Vital“ oil, and other products lasting longer than a century.

How it all began

Lenji’s Factory: Enterprising merchant Jacob Lenji founded it in 1855. in Vrbas, on the bank of the Old Channel, the first oil processing workshop. Lenjis factory began production of pressed unrefined oil with manual and livestock power. The predominant raw materials were hemp, pumpkin seeds and rapeseed. Until 1929, the crude oil was refined not in Vrbas but in Budapest where the Lenji family owned a refinery.

No one could have foreseen that this small plant would grow into today’s industrial production of incomparably larger capacity over the next few decades.

Why is the period 1930 - 40 important?

The third and fourth decades of the 20th century, when the factory was headed by the grandson of the founder, Joseph Lenji, were very important for the development of the first oil mill in the Balkans. During this period, production was modernized, new equipment and refineries were purchased, so the process production of edible oil completely rounded in the willow factory. The first sunflower oil was produced in this oil mill in the 1930s. Since then, sunflower has been a major raw material in production and today represents a kind of emblem of the factory.
The beginnings of Vitale date back to the late 1950s, when the factory recorded two significant dates. In 1957, the first margarine factory in Serbia was completed and put into operation. Vrbas oilseeds produced the first 90 tons of this food that year.

Rise of Vital

VITAL experienced the fastest development in the period from 1969. to 1977 . During this period, several production facilities were built in new locations for which the most up-to-date world oil and margarine production equipment was imported. Today, Vital is a powerful industrial giant for the production of oils, margarines, vegetable fats, etc.

How did we celebrate the anniversary?

Vital this year marks a significant anniversary, 165 years since the founding of business.

The big names of Serbia’s economy and business, in the company of the leading people of the successful local factory in Vrbas, have been present for the extraordinary celebration of the great jubilee of the duration of „Vital“ for 165 years!

In one Belgrade club, with a magnificent cabaret program, the jubilee, which few companies can boast, was marked with valuable prizes to attendees, and a reminder to all who will or will not miss meals without „Mayovita“, „Vital“ oil, and other products lasting longer than a century.