About us

Vital is one of the largest and oldest factories of oil and vegetable fat in the Balkans. It is synonymous with tradition and quality in these areas. After the privatization, in October 2005, Vital becomes part of the corporation Invej and continues its role of an undoubtedly important actor and leader of economic reality in Serbia and the former Yugoslavia.

Improving the technology, applying new ways of business and developing a wide range of products intended even for the most demanding tastes of consumers, Vital managed to fulfill the expectations of not only domestic but also foreign markets which are becoming more selective from year to year.

Changing lifestyles, new research in the area of ​​human health and its direct link with nutrition, are the basic guidelines governing the development team of Vital when creating new products.

Applying a rigorous system of quality control of all products with the introduction of quality system ISO 9001 and HACCP system, using our own laboratory accredited by ISO 17025 and applying modern methods of application of the latest technical achievements in product development, VITAL today achieves its goal of strengthening the existing and conquering new market positions.

What stands out Vital and makes it special on the domestic market are many non-profit activities in the view of sponsorship and support of artistic creators and cultural institutions.

Vital proudly awards a literary prize Golden Sunflower for highest literary achievements in our country. Our pledge for the future is the trust of our customers. In support of this is an anniversary that Vital celebrates this year – 160 years of tradition of quality products.

Orientation towards nature and healthy life justifies the quality of Vital’s products.